Mayfair Equity Partners’ acquisition of TrustedHousesitters

We are pleased to have acted as exclusive financial adviser to Mayfair Equity Partners on its acquisition of TrustedHousesitters, a subscription-based pet-sitting and travel online community, for over $100m. The partnership will help accelerate growth and support product innovation across its core markets in the US, the UK, Europe, and Australia.

Established in the UK in 2010, TrustedHousesitters is the leading global pet people community connecting owners looking for pet sitters and people looking for affordable travel options in more than 140 countries, having facilitated over 10 million nights of pet sitting since inception. Its focus on creating a fervent pet loving community and unique subscription model makes it a category-defining pet-sitting marketplace, delivering outsized value to its over 200,000 members and allowing it to grow 158% year-on-year in 2022, with off-the-chart customer satisfaction scores.

Mayfair Equity Partners is a dedicated technology and consumer investor with over £2 billion in assets under management. Mayfair has a track record of supporting fast-growing, sector-defining companies, whilst generating returns by actively engaging with and supporting management through portfolio operations.

This transaction further demonstrates Torch Partners’ expertise and successful track record in supporting financial sponsors in identifying premium assets within the subscription-based B2C and Marketplace space.

$100M+

M&A

December 2023